CQL & Realift: Solving Fit Sizing & Returns for Online Footwear Merchants

The experts in quantifying “this shoe size feels best” online

ReaLift increases online confidence in shoppers when purchasing footwear products through a web-based sizing solution. Shoppers can scan their feet directly on a footwear product page using their web browser and receive a personalized fit recommendation for any shoe they want to purchase. Shoppers receive their feet measurements and recommended size, bringing high confidence to the purchase (9.8% higher sales) and decreasing the likelihood of a return by 64%.

ReaLift solves major pain points for online footwear merchants. Online has superior merchandising with more inventory, variants, and options available to shoppers. But shoppers cannot try on the various shoe sizes. This leads to higher returns, less sales online, and more customer service inquiries for online merchants. ReaLift gives shoppers the confidence the shoe will fit well and merchants see less returns, fewer customer service inquiries, and enables more shoe sales. 

ReaLift has a competitive advantage over other online sizing solutions for footwear due to the fact ReaLift’s tool gives a very high confidence to the shopper through displaying the measurements and key points to how the tool arrived at the certain size recommendation. Shoppers crave a higher level of personalization, especially when making a large purchase decisions such as a footwear purchase – and ReaLift delivers.

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REALIFT CLIENTS

About ReaLift

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“We’ve always wanted to find a digital commerce partner that we could be confident in building world-class online digital experiences but had expertise & focus on footwear. Thankfully, we found CQL through a shared merchant partnership. We were impressed with their expertise, capabilities, and skill in helping footwear merchants scale their d2c capabilities. Our mission is to bring more confidence to purchasing shoes online, and together, we want to build a better experience for shoppers to receive high-quality footwear without having to visit a physical retail store and without the concern over having to return shoes due to sizing & fit. We are bullish on our partnership and look forward to partnering with CQL.”

Ronald DoD

CoFounder & CEO

REALIFT

ReaLift Gives You a "Real Lift" in Online Footwear Sales​

Online footwear merchants see on average a 38% average reduction of returns and 9.8% higher footwear sales after implementing ReaLift’s sizing solution. The tool is an easy integration through a Google Tag Manager tag implementation and merchants have a thorough understanding and say on how ReaLift delivers the personalized fit recommendation for their various products. 

ReaLift on RUDIS
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“With our expertise in the footwear, CQL needed a partner that could help solve the industry-wide challenge of helping shoppers find the right fit when searching for shoes online. While ReaLift touts increases of 9.8% in conversions and reductions of 38.5% in returns, our experience with RUDIS has uncovered even greater results. ReaLift has created an unmatched solution that helps our footwear clients build customer confidence in footwear sizing online.”

mary krause

Partner Manager

CQL